Here we are. We’ve been working for months to reach this point and here we are, sharing our brand-new look for Romania Testing Conference with you.
Since the beginning of this conference, truth be said, we’ve been iterating A LOT on the visuals and the branding of our beloved child, Romanian Testing Conference.
We learned, we experimented and it’s been a wonderful journey, but now we have reached a point where we know exactly where we are headed. We now clearly know what our vision for Romanian Testing Conference is and we have big plans. Plans that needed to be translated into a visual language that enframes our vision.
We have four words that describe our new look:
Framing: we want to create a frame for creativity and exploration. We want to set the grounds for you to thrive. We want to give you the opportunity to meet creative people and specialists that can inspire you to be better. We want to give you the perfect setup for growth.
Exploration: each year we’ll be adding new things to the conference. In 2017 we added the Xtestathlon, in 2018 we will add UnConf, and the list will continue to grow. We’ll keep the good ideas and drop the ones that don’t work.
Creativeness: as you will see below (in the illustration section), we’ll bring more and more creativity into our work, with speakers from other industries, or by incorporating new and fresh illustrations in our branding. We look and crave for creativity.
Dynamism: we’re not fans of boring. We’re here to make this conference great.
And since we mentioned framing, we designed a system that could incorporate different illustrations—that’s our place for exploration and creative work. Each year, we’ll use the same frame/system and we will invite artists & illustrators to show off their work and their interpretation of our current theme. In 2019 we will setup the arena with the systematic work in our new brand—, in 2020 we’ll create a contest and a scholarship for illustrators from the University of Arts & Design, and so on. Just so you know, we have everything planned for the next five years.
We see you as part of our team. We are thankful for your involvement, participation and ideas since the beginning of Romanian Testing Conference. Here’s to a new beginning